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Helpful Design Tips

Name badge design can be quite simple and challenging at the same time, due to the limitation of space and layout variations. However, it does not limit your creativity on how you want them to look. If you are wondering where to start, here are some useful design tips for your name badge. You may or may not be familiary with these design tips, but it is always a good thing to keep these in mind as your creative juices producing a great name badge design.

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Name Badge Layout Design

Although name badges have rather limited space to design, the possibilities for layout options are endless. There can be various styles and combinations of colours you can play around with, however the ultimate goal is to create a design that is appealing yet represents your brand in every aspect. Therefore, the logo is always a good starting point before considering the design layout and other more detailed elements. Below are some layout examples to help you start with your own name badge design.


The above templates are available here to download in PDF or EPS formats to use on image editing software such as Adobe Illustrator or Corel Draw.

Removing the White Background

Having a white background on your logo can be very limiting to your design and if not handled properly it will make the name badge design look unprofessional. It is however a very common problem amongst users who do not have access to any image editing program. If this sounds really familiar and you are not sure what to do, feel free to read on to learn more about this.

White background vs. Transparent background

The starting point of this white and transparent background is usually the file format. There are a lot of file formats for images out there, but the most commonly used are the .jpeg, .png and .gif. Out of these three formats, only two of them actually support transparency (.png and .gif) while .jpeg does not. Figuring out the file format is definitely a good place to start - if you wish to have a transparent background on your logo, make sure that the logo has a transparent background and is saved as .png format.

NOTE: although .gif also supports transparency, it does not support a wide range of colours and may compromise on your image rendering. That is why .png is usually the preferred file format for complex multi-coloured images.


Here at Name Badge Express, we work with you to have the best experience with our online design application. Therefore, we are offering a few solutions to your white background logo problem.

  • If you feel challenged and want to remove the white background yourself, we have a quick guide using Adobe Photoshop software, click here to find out.
  • Most logos are originally produced as Vector files (.pdf, .eps, or .ai) and they are generally the best for printing. Whenever you have those files handy, please upload them to our system when ordering and you don't have to worry about white background anymore.
  • You can also request us to remove white background from your name badge design (during production) by simply putting a note in the comments box during your check-out when placing an order. Please ensure that the logo/image uploaded is in high-resolution (file size must be above 100 Kb) for the best results.

Design FAQs

  • Q: I can’t decide what colours to use for the text or background, help!
    A: Using the same colour palette as your logo will help maintain design consistency and brand identity; e.g. if your logo consists of black and yellow, try to use those colours or fairly similar colour theme instead of going with composite (opposite) colours.
  • Q: My logo has got a white background around it, what should I do?
    A: White background can really ruin your masterpiece, but it’s not the end of the world. Read here for some tips on removing that sneaky white background. There are also a lot of tutorials out there for removing white background.
  • Q: Which layout should I go with for my name badge?
    A: There can be so many variations when it comes to layout options, but the logo is always the center point of a design. So, you can always use your logo as a starting point and go from there. See here for more layout ideas.
  • Q: So many font options, which one should I use?
    A: If you are not sure with your font options, using the basic options such as Arial, Verdana, or Times New Roman will be the safest way to go.
  • Q: But, I like something different, what other fonts can I use?
    A: When it comes to name badges, text readability is the most important factor. Whatever fancy fonts you decide to use, ensure that they are readable and in the right size.
  • Q: I like to be very creative with fonts, can I do that?
    A: Absolutely, you can use different fonts for each text line, however the rule of thumb is to use less than 3 kinds to avoid confusion.
  • Q: I have this cool idea for a design but I can’t do it on the website. What should I do?
    A: If you have an awesome design that can’t be done on the website, you can always upload it as PDF file through the order. Find out how.
  • Q: My preferred font is not listed on the website, what should I do?
    A: Some brands may have very strict guidelines for any design materials and particular fonts may be required. In this case, you can upload the font file with your order and write in the comments box about your specific requirements; we will make sure that the font is used on the finished badges.
  • Q: I am new to this entire process can anyone please help me?
    A: We do have a video tutorial available on how to design and order your name badge, please visit here. If you require further help, you can contact us via online chat or email.


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